The Jeweler create its personal watchmaking Centre in Switzerland while in the eighties and in 2000 acquired the independent high-horology ateliers of Daniel Roth and Gerald Genta (the latter Launched from the famous watch designer who contributed the Bulgari Bulgari), incorporating their experience in the mum or dad Bulgari brand. https://womensilverwatch.blogspot.com/2025/06/elegant-by-design-affordable-swiss.html